Every option below is one-to-one and written for your body. What changes is how much of me you get. Twelve-week minimum on all of them.
$199 /month CAD
Everything listed above, at a founding rate, in exchange for your honest feedback and a testimonial at week twelve if you're happy with the result.
Your rate is held for as long as you stay enrolled. When the price goes up, yours doesn't.
Ten spots. When they're gone the rate goes.
Claim a founding spot$299 /month CAD
The full programme with everything listed above. This is the tier most people want and it's the one I'd point you to if you asked.
Individualized programming, weekly check-in review, weekly video feedback, direct messaging, and the week four, eight and twelve reviews.
Book a call$449 /month CAD
For people who want more contact and more analysis. Everything in Standard, plus:
$149 one-time CAD
Ninety minutes in Stettler or Red Deer. A full hands-on movement screen with video capture, and a written summary of what I found and what I'd do about it.
Free if you start coaching that day. Worth doing if your injury history is complicated and you'd rather I saw it in person than on video.
Ask about availability →If you're a trail or ultra runner, you run the same four phases with a different emphasis. Aerobic base and durability work through Build. Race-specific volume through Load. A tune-up race or time trial instead of a week twelve retest, timed to your actual race date.
Training load is monitored so volume climbs at a rate your body can absorb, rather than the rate your ambition wants.
Same pricing as above.
Full intake, injury history and a movement screen. We establish a baseline we can come back to, and we find the weak link before it finds you.
Three sessions a week, full body, at an intensity that will feel too easy. Squat, hinge, push, pull, carry, single leg. Easy aerobic work. One target: show up.
Three to four sessions. Progressive overload on the lifts that tolerated Build, plus accessory work aimed squarely at whatever the screen flagged.
Peak load, then a deload, then we retest week zero. Same screen, same numbers, side by side. Then we plan the next twelve weeks.
No. A good number of the people I work with either have never trained properly or haven't in years. The whole first block is built for exactly that situation.
If you have trained before, the screen picks that up and we start further along. Either way the programme meets you where you are rather than where a template assumes you are.
That's the situation this service was built for. Tell me everything at intake, including old injuries you think are irrelevant, because they rarely are.
We screen before we load, we start conservatively, and we work around what isn't ready yet while building what is.
If something you bring me is beyond exercise coaching, I'll tell you plainly and refer you to the right regulated professional. Coaching doesn't replace medical care and I won't pretend otherwise.
Three days a week for most people. That's enough for real strength change, and it's realistic enough that you'll still be doing it in six months.
Some people move to four in the second block. I'd much rather write three days you actually complete than five you abandon in week three.
I coach nutrition habits and accountability: protein intake, meal structure, consistency, and general awareness of what you're eating. For most people that's the part that's actually missing.
I don't write meal plans, count your macros or prescribe diets. For anything clinical I'll refer you to a registered dietitian, because that's a regulated profession and I'm not a member of it.
No. This is exercise and fitness coaching.
My background is in physical therapy education, which is why the screening and injury-history work are more thorough than you'd get from a typical programme. But the service itself is coaching. I hold a Master of Science in Physical Therapy as a degree and I'm not currently registered as a physiotherapist in Alberta.
No. Tell me what you have, whether that's a full gym, a garage with a barbell, a couple of dumbbells and a band, or nothing at all, and I write the programme to it.
Plenty of people run the whole twelve weeks at home.
Because that's how long the method takes to produce something measurable. Four weeks builds tolerance, four weeks loads it, four weeks proves it. Leaving at week six means paying for the setup and skipping the result.
It isn't a lock-in for its own sake. There are genuine exceptions for injury, pregnancy, bereavement, relocation, or a failure on my end.
Yes. You run the same four phases with a different emphasis: aerobic base and durability in Build, race-specific volume in Load, and a tune-up race or time trial instead of a week twelve retest.
Training load is monitored so volume climbs at a rate your body can absorb.
That's what the week four and week eight reviews are for. If the programme isn't producing what it should, we change it.
And if I conclude I'm not the right person to help you, I'll say so, refund the rest of the current month and release you from the term. I'd rather do that than take money for something that isn't working.
Twenty-five free minutes. I'll ask about your training and your history, and tell you honestly whether I can help. If I can't, I'll point you somewhere better.